We’ve attended dozens of SEO conferences and found some standout events that consistently deliver value, insight, and real connections.
Here are the ones we think are worth attending in 2025.
| Conference | When | Location |
|---|---|---|
| BrightonSEO, US | Sep. 23 & 24, 2025 | San Diego, USA |
| WTSFest Philadelphia | Oct. 7, 2025 | Philadelphia, USA |
| Ahrefs Evolve ⭐️ | Oct. 14 & 15, 2025 | San Diego, USA |
| BrightonSEO, UK | Oct. 23 & 24, 2025 | Brighton, UK |
| State of Search | Oct. 27 & 28, 2025 | Grapevine, USA |
| Chiang Mai SEO Conference | Nov. 10 – 14, 2025 | Chiang Mai, Thailand |
| International Search Summit (ISS) | Nov. 13, 2025 | Barcelona, Spain |
| WTSFest Melbourne | Nov. 27, 2025 | Melbourne, Australia |
| Tech SEO Connect | Dec. 4 & 5, 2025 | Durham, USA |
Speakers: Britney Muller (Britney Muller), Alex Halliday (AirOps), Nadya Khoja (Pettable), Purna Virji (LinkedIn), Ross Hudgens (Siege Media)
BrightonSEO is back for its third year in the US, and there are already some pretty impressive speakers and talks announced.
A few ones to look out for:
- The Evolving Content Marketing Playbook (Ross Hudgens)
- The Art & Science of Video: Data-Driven Secrets to Video that Performs (Purna Virji)
- SEO’s “Main in the Mirror” Moment (Wil Reynolds)
Speakers: Grace Frohlich (Brainlabs), Abby Gleason (Upwork), Dayna Lucio (Amsive)
With a successful run in Philadelphia in 2024, Areej AbuAli, the founder of WTS, is bringing the conference back to the U.S! Like every WTS event, you’ll be treated to talks across four tracks—analyze, advance, innovate, and empower.
Some topics include:
- Is Your Site AI-Ready? The Essential Audit for AI-Driven Search (Grace Frohlich)
- Tailoring Your Location Page Strategy to Fit Your Business (Dayna Lucio)
- 5 Winning A/B Tests to Drive More Traffic & Revenue (Abby Gleason)
Speakers: Carrie Rose (Rise at Seven), Madhav Bhandari (Storylane), Mark Schaefer (Schaefer Marketing Solutions), Cyrus Shepard (Zyppy), Tim Soulo (Ahrefs), Patrick Stox (Ahrefs), Ryan Law (Ahrefs)
2024 was the launch of our first ever fully-fledged SEO and digital marketing conference: Ahrefs Evolve. (Read about how we planned and organized the entire conference here.)
Check out a recap of how 2024’s Ahrefs Evolve went:
This year, we’ve decided to move our conference to the U.S! This time round, it won’t just be an SEO conference; we’re going bigger and beyond and getting the best marketing minds to come down for a great two days of tactical talks, panel discussions, and more.
If you opt for a VIP ticket, you’ll even get a private yacht networking event with the Ahrefs team and all the invited speakers. Pretty cool, huh?
Speakers: Dixon Jones (InLinks), Luke Carthy (Luke Carthy), Erin Simmons (Women in Tech SEO)
It’s no surprise that BrightonSEO made our list: The biannual conference is well-loved by SEOs and marketers of all levels, ourselves included.
Here are some standout topics you may like at the October event:
- What AI Knows About Your Brand (And What You Can Do About It) (Dixon Jones)
- Trust > Traffic: How Community Fuels Organic Growth (Erin Simmons)
- Last-Click Attribution Is Broken And It’s Hurting Seo (Luke Carthy)
Speakers: Carolyn Shelby (Yoast), Greg Gifford (SearchLab), Duane Forrester (UnboundAnswers), Ryan Jones (Razorfish)
Presented by DFWSEM, State of Search positions itself as the “Who’s Who of What’s What” in digital marketing.
Expect a tight, single-track experience that balances advanced organic strategy with paid and analytics, delivered by industry veterans like Carolyn Shelby and Greg Gifford.
Speakers: Tim Soulo (Ahrefs), James Norquay (Prosperity Media), Steve Toth (Notebook Agency)
The well-loved Chiang Mai SEO Conference is an annual gathering of over 800 SEO entrepreneurs, agency owners, and super affiliates.
Unfortunately, tickets sold out for this one long ago! (You can still try to get one by checking the website regularly for refunded tickets.)
Speakers: TBA
Managing international websites and running global campaigns is tricky business. That’s exactly what ISS has built its conference around: how to position your brand in global markets.
Its 2025 agenda isn’t out yet, but if 2024’s edition was any indication, you can expect talks across three talks: international SEO, international content, and audience & paid.
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