If you rank well in traditional search results, does that mean you’ll get cited in AI Overviews?
We decided to find out.
However, our study also suggests that there is something beyond traditional SEO. While we don’t yet know all the factors Google uses for AIO selection, it’s clear they’re not simply lifting the top search results.
Maybe, as our research suggests, it’s all about your brand and web mentions.

If you’d like to track your branded mentions in AI Overviews, make sure to check out Brand Radar:
- Go to Ahrefs Brand Radar
- Hit the “Google AI Overviews” tab
- Search for your brand name
- Select “keyword OR AI Overview” from the dropdown

This will show your total AI Overview ownership, and any growth or decline over time.
Any questions or comments? Let me know on LinkedIn.
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